Locality is a digital-first bank in South Florida reinventing local business banking – pairing the best of personal relationships with comprehensive financing experience and innovative technology to help South Florida businesses flourish. Locality empowers local businesses to maximize their potential through a digital-first experience that is simple, empowering, and personal.
As a client of Nymbus, inc., Locality leaned on the Nymbus Creative, Labs, and Marketing teams for support on their website and social media channels. We collaborated to define and implement the Locality brand guidelines and implement them across the web experience, physical touchpoints like cards, marketing and advertising materials, and social media. I was personally responsible for designing visual content for Locality's social media between March and June 2022. I also supplied headers and profile photos for Locality's Intagram, Twitter, LinkedIn and Facebook accounts.
